Font

Our typography, the font we use, is just as important as how we use the logo, images and colours in terms of expression, clarity and uniformity. The typography also needs to be practical to use in both printed and digital form.

Our new company font is Roboto, which must be used in all our communications. The font is simple, versatile and powerful. In this way, Roboto is perfect for us – visually, communicatively and in terms of values. Roboto is also a Google Font, which means that it can be used in both printed and digital material. In addition, it is free for download, which makes fallback fonts redundant.

You will find the Roboto font here (new window)

 

Exempel på hur typsnittet "Roboto" ser ut, hela teckenuppsättningen samt i lätt, normal, fett utförande etc. Illustration. Exempel på hur typsnittet "Roboto" ser ut i rubriker, brödtext, ingress och kursivt. Illustration